Jay Cohen, AP: Relate to Olympics athletes to make your coverage stand out

Jay Cohen, Associated Press Sports Writer

The best moments in sports journalism occur when the tape recorder is off, an AP Sports writer, told E.W. Scripps School of Journalism students June 1. In preparation for our trip to London, we talked to Jay Cohen (@jcohenap), a Scripps graduate, who will make his first trip to the Olympics this summer. He shared his excitement for the chance to cover sports on the world stage and gave our team and student sports journalists everywhere concrete tips.

Cohen also said he gets more flustered when he meets writers he admires because he can understand better how they’ve reached the pinnacle of their craft. The writers he suggested we follow include the following:

Sports Illustrated

Associated Press

Craft of Writing Guys

Finally, AP previews its Olympic coverage in this video.

AP: Olympics Brand Video from Magnet Media on Vimeo.